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LiveRamp

  • Managed logins
    Yes, this connector supports managed logins
  • Password rotation
    No
  • Multi-factor auth (MFA)
    No
  • Lifecycle management (LCM)
    No

About LiveRamp

LiveRamp is a data connectivity company that provides infrastructure for organizations to onboard, resolve, and activate customer data across marketing and advertising platforms. Its core product, RampID, is an identity resolution technology that links data about the same individual or household across devices and channels while maintaining privacy compliance. The platform serves brands, agencies, publishers, and technology companies that need to unify first-party data and connect it safely with partners for targeted advertising, measurement, and analytics. LiveRamp's data collaboration solutions, including its Safe Haven clean room technology, allow multiple parties to combine and analyze data without directly sharing raw customer information. The company positions itself as a neutral, interoperable layer that works across cloud environments, media platforms, and data marketplaces to support data-driven marketing and customer experience initiatives.

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