Gong

Gong is a revenue intelligence platform that captures and analyzes customer-facing interactions such as sales calls, emails, and video meetings. It uses artificial intelligence to transcribe conversations and surface insights about deal risk, buyer sentiment, and competitive mentions. Sales teams, revenue operations professionals, and customer success managers use the platform to coach reps, forecast pipeline, and understand why deals are won or lost. The system integrates with CRM tools like Salesforce and communication platforms such as Zoom and Gmail to automatically log activity and populate deal records. Gong's analytics help sales leaders identify effective talk patterns, replicate top performer behavior, and reduce reliance on subjective pipeline reviews.