Frase

Frase is an AI-powered content optimization platform designed for SEO specialists, content marketers, and writing teams. It analyzes top-ranking search results for a given keyword and generates content briefs that outline topics, questions, and structure needed to compete for search rankings. The platform includes an AI writing assistant that helps draft outlines, introductions, and full sections of articles based on research gathered from search engine results pages. Frase also offers a content scoring feature that compares a piece of content against top competitors to identify gaps in topical coverage and keyword usage. Additional tools include a Q&A research function that surfaces "People Also Ask" style questions and an analytics dashboard for tracking how published content performs against optimization recommendations over time.